What auto-DM tools cost Indian creators
"How much does auto-DM cost?" depends less on the price list than on your reels: how many people comment, whether you use a follow gate, and how many accounts you run.
Here are the rupee prices, and how to work out which plan you actually need.
Rupee prices at a glance
| Tool | Free plan | Paid plans in India |
|---|---|---|
| Tadlo AI | Unlimited DMs, 1 account | Creator ₹249 a month |
| ReplyKaro | 1,000 DMs, 3 automations | ₹99 to ₹999 a month |
| ReplyRush | 1,500 DMs | ₹900, ₹2,100 or ₹8,400 a month |
| LinkDM | 1,000 DMs | $19 or $99 a month (dollars) |
| InstantDM | 500 DM automations | From $9.99 a month billed yearly (dollars) |
| CreatorFlow | 500 DMs | $15 or $30 a month (dollars) |
What pushes you onto a paid plan
- A monthly DM cap on your free plan.
- A follow gate, which doubles the DMs per person.
- Wanting your own branding instead of the tool's.
- A second Instagram account.
- Features kept for paid plans, such as email capture on some tools.
Work out your monthly DMs
- Count comments on your busiest reel last month.
- Double it if you use a follow gate.
- Add story replies and DM keywords.
- Compare with each free plan's limit.
Dollar-priced tools
LinkDM, InstantDM and CreatorFlow price in US dollars. Your card is charged in USD, and your bank may add a foreign transaction fee. Tadlo AI, ReplyKaro and ReplyRush list rupee prices.
Paying with UPI
ReplyKaro bills through Razorpay: UPI, cards and net banking in India, and international cards. We did not find payment methods listed on the other tools' pricing pages.
Cheapest by situation
| Your situation | Cheapest fit |
|---|---|
| One account, any volume | Tadlo AI Free |
| One account, want your own branding | Tadlo AI Creator, ₹249 |
| Under 1,000 DMs, need a paid feature | ReplyKaro Starter, ₹99 |
| Several small accounts | ReplyKaro agency plans or bundles |
A worked example
Take a creator whose best reel last month got 2,500 comments, with a follow gate on that reel. That is about 5,000 DMs in a month, five times ReplyKaro's free limit and more than three times ReplyRush's. On Tadlo AI's free plan it costs nothing. A creator whose reels get a hundred comments each and who does not use a gate fits comfortably in any of the free plans.
When paying is worth it
Pay when the paid feature earns its keep: your own branding on DMs when brands are watching, more than one account when you run a second page, or a full export of your email list when you are about to launch something. Paying just because a counter ran out is the expense to avoid, which is why the DM limit is the first thing to compare.
Avoid paying twice
Some creators pay for a link-in-bio tool and a DM tool separately. Tadlo AI includes a link-in-bio page with email capture on every plan, so one tool covers both.
GST
Indian prices are often quoted excluding GST. Check the checkout total before you subscribe.
Our pick: Tadlo AI
Tadlo AI
Our top pick
Best for: Creators watching every rupee
Tadlo AI's free plan has unlimited DMs, a follow gate, story replies, email capture and a link-in-bio page for one account. The Creator plan is ₹249 a month when you want your own branding.
Price: Free forever plan with no card needed. Paid plans start at ₹249 a month in India or $5 a month elsewhere. Every plan, including Free, has unlimited automations and unlimited DMs (no monthly DM quota and no per-contact charge; sends are paced within Instagram's limits).
Strengths
- Unlimited DMs and automations on every plan, including Free, so a viral reel never raises your bill
- Verified follow gate: checks through Instagram's API whether the commenter really follows you before sending the link
- Comment-to-DM on any comment or chosen keywords, story reply automation and DM keyword flows in a visual flow builder
- Email capture, comment-to-product carousels and a link-in-bio page in the same tool
- Connects with Instagram Business Login on the official API, so no Facebook Page is needed
- AI reel analysis and analytics on paid plans
Limitations
- Facebook comment-to-DM and Messenger keyword replies are still being added
- Newer than ManyChat, so the template library and tutorial community are smaller
- The Free plan covers one Instagram account
- The Free plan adds a "via Tadlo" line to DMs and limits lead export to 100 leads
Frequently asked questions
How much does an auto-DM tool cost in India?
Free on Tadlo AI with unlimited DMs, or from ₹99 a month on ReplyKaro. ReplyRush starts at ₹900.
What is the cheapest auto-DM tool in India?
Tadlo AI's free plan costs nothing and has unlimited DMs. The cheapest paid plan we found is ReplyKaro's at ₹99 a month.
Do auto-DM tools charge in rupees?
Tadlo AI, ReplyKaro and ReplyRush list rupee prices. LinkDM, InstantDM and CreatorFlow price in dollars.
Should I pay yearly to save money?
Only once you are sure the tool suits you. Some dollar-priced tools quote their lowest price billed yearly, which means paying for a year up front.
Is GST extra on auto-DM tools?
Often, yes. Check the total at checkout.
Sources
- tadlo.ai: Tadlo AI plans and features. Plans, follow gate, A/B testing, carousels and analytics checked 16 October 2026.
- ReplyKaro pricing,
replykaro.com/pricing. Checked 16 October 2026. - ReplyKaro fact sheet,
replykaro.com/ai-info. Last updated 12 October 2026. - LinkDM pricing,
linkdm.com/pricing. Checked 16 October 2026. - InstantDM pricing,
instantdm.com/pricing. Checked 16 October 2026. - CreatorFlow pricing,
creatorflow.so/pricing. Checked 16 October 2026. - ReplyRush pricing,
replyrush.com/pricing. Checked 16 October 2026. - manychat.com/pricing, checked 16 October 2026,
manychat.com/pricing.